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Virio Signature · Virio Compass

Everything the brand agreed, in a place that does not forget

Upload the plan, the brand book, images and meetings. Compass builds the 3, 6 or 12-month plan with milestones, links campaigns to it and, when a meeting changes something, finds every affected piece and sends it to review before it reaches the client.

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Add-on per brand on the Pro, Agency and Enterprise plans. Nothing is published or deleted on its own: the team decides.

Café Aurora's Virio Compass overview with review signals, decisions, files and milestones
Real Virio screens with demonstration data (fictional brands)

What you get

The brand's knowledge working for the team

Every part shows where the information came from and why it exists.

The brand hub

Plan, brand book, tone of voice, images, products and meetings in text or audio. Compass reads, summarizes and keeps every decision with the excerpt that proves it.

The strategic plan

SOSTAC plan for 3, 6 or 12 months with OKRs and milestones per month, quarter, half and year, linked to Virio Maestro.

The advisor

When something planned conflicts with a decision, the item goes back to draft with a note on why, and the team is notified.

Brand hub

Every decision with its proof next to it

Meetings and documents become decisions: what to avoid, what changed, dates and rules. Each one shows the exact excerpt and where it came from.

  • Meetings in text or audio (Compass transcribes)
  • PDF, Word, PowerPoint, reference images and pasted text
  • Ask the hub and see the sources of the answer
  • Real deletion and configurable retention (LGPD)
Café Aurora's active decisions, each with the excerpt from the meeting or the brand book
Real Virio screens with demonstration data (fictional brands)

Strategic plan

A plan with milestones you can check

Situation, objectives, strategy, tactics, action and control, with the method and source of each part. Or import the plan you already have.

  • SWOT, PESTEL, Ansoff, STP and Jobs to be Done
  • OKRs with baseline, target and where each number came from
  • Milestones per month, two months, quarter, half and year
  • Virio Maestro campaigns linked to a milestone or flagged outside the plan
Milestones of Café Aurora's 12-month plan with status and a linked campaign
Real Virio screens with demonstration data (fictional brands)

Brand advisor

What changed in the meeting does not come back in the post

The advisor compares each decision with what is planned or ready: calendar items, campaigns, pieces and milestones. What conflicts goes to review with the reason.

  • Runs on every new document, meeting or decision, and every day
  • An item in review, approved or scheduled goes back to draft with a note
  • What is already published is never touched
  • Dismissing restores the previous status; everything is in the audit log
Items that need review because they conflict with what was agreed, with reason and suggestion
Real Virio screens with demonstration data (fictional brands)

How it works

From the meeting to the right post

  1. 1

    You upload the material

    Meeting, plan, brand book, images or pasted text.

  2. 2

    Compass reads and organizes

    Summary, key points and decisions with the excerpt that proves each one.

  3. 3

    The plan gets milestones

    SOSTAC for 3, 6 or 12 months with OKRs and linked campaigns.

  4. 4

    The advisor watches

    If it conflicts with a decision, it goes back to review with the reason.

Method and sources

Market methods, with the sources in the product

Each part of the plan has a "Why this?" with author, year and source.

  • SOSTAC (PR Smith), SWOT and PESTEL (Aguilar)
  • Ansoff (HBR, 1957), STP (Kotler) and Jobs to be Done (Christensen)
  • Mental and physical availability (Byron Sharp) and Category Entry Points (Romaniuk)
  • 60/40 brand × activation (Binet & Field, IPA) and See-Think-Do-Care (Kaushik)
  • OKR (Grove and Doerr), SMART goals (Doran) and OGSM (P&G)

How much Virio Compass costs

$49/month per brand, on the Pro, Agency and Enterprise plans.

Includes 200 AI credits per brand per month: reading a document uses 2 credits (meeting audio, 4), the full plan 8, each question 1 and each daily review with something to check 1. Unlimited users. You buy it on the Compass screen in the app.

Questions

Frequently asked questions

Meet the other Virio Signature modules

The brand does not forget what was agreed

See Café Aurora's Compass in the Demo: meeting, decisions, 12-month plan and the advisor at work.

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